A Leading FMCG Company
The Company is a famous multinational company in FMCG industry with well known brands in the global & Vietnam Market. In order to dedicatedly support their business agenda, the company is looking for a potential candidate for the following position
Brand Manager
Food & Beverage, Fashion/Lifestyle, Marketing, FMCG - Ho Chi Minh
Salary: $1500-$2700
The Job
NATIONAL CATEGORY BUILDING PLAN
Supports the development of NCBP by:
- Managing the Category & Brand Audit to identify root issues and opportunities facing the category and brand.
- Identify customer and channel category trends, supply chain and financial implications and emerging consumer and shopper behavior
- Determining brand and customer fit behind category value drivers.
*BRAND MARKETING PLAN
Leads integrated Brand Marketing Plan development and deployment:
- Category Brand audit, Issues & Opportunities, Jobs to be done, 8Qactivity plans, Scorecards & management of 6 P’s
- Proposes SMART measurable objectives
- Responsible for the brand P&L & help drive profitability of the brand.
- With Customer Development, sets national level brand KPI’s and channel marketing strategy and identify relevant in-store solutions.
- Deploys integrated brand communications per comms strategy & campaign idea in Think Big Pack (TBP).
- Monitors brand performance to implement appropriate plan changes.
- Provides input to volume forecasting, financial updates and monitors key indicators and drivers of brand performance (6P’s). Recommends solutions and implement improvements to meet annual targets.
Your Skills and Experience
- University graduate in business administrative, foreign trade, economics
- At least 4 years experience in marketing for FMCG or Cosmetics industry with similar roles
- Experience in Brand Building, Marketing research, ATL & BTL
- Passionate to work hard in a fast paced environment
- Good analytical sense, strong decision making and strong team work spirit
- Strong leadership, project management & interpersonal skill
- Proactive, creative with practical insight
- Good at both English and Vietnamese communication
Why You'll Love Working Here
- Opportunity to work for professional working environment and best practice of marketing Functioin in FMCG Industry
- Opened professional and general management training
- Competitive salary and great benefits
- Long term career roadmap with the famous company
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