A global Consumer Electronics Company
Our Client has established more than 20 years ago with well-known products in worldwide.
Product Marketing Officer
Trade Marketing, FMCG, Product Marketing, Consumer Electronics - Ho Chi Minh
Salary: Competitive Offer Package
The Job
PURPOSE
- Drive the market size/share in line with target setting
- Support and execute marketing activities assigned by Section Head from ATL/BTL such as End-user promotion, product activation and other events
- Support and manage supply chain data of product category with high accuracy
- Manage KOL and other influencers in the Game industry to enhance product awareness and image
- Manage gaming communities for influencing with sales impact
- Support and ensure product exposure at retail outlets including POSM and sales training
- Support to execute channel strategy given by line manager
AREAS OF RESPONSIBILITY:
- Organizing and managing supply chain data in order for managers to have clear view of market status
- Support to execute promotional campaigns and other activities assigned by manager
- Analyzing market data to provide accurate/ timely information for managers to make business decision
- Execute channel strategy to drive sales result
- Manage relationship with KOL/ Game Influencers to enhance product awareness
- Manage relationship with Gaming Communities to develop and execute marketing activities to promote products aligned with company product strategy
- Monitor and enhance product exposure at retail outlets with POSM deployment
- Monitor and report on the execution/ effectiveness of marketing communications
- Set up and review KPI per discussed with line manager
- Support and follow up with related department & partner for ATL/BTL activities
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Your Skills and Experience
- Education: University
- Marketing, Economic, Trade preferable
- At least 01 year of experience in marketing
- English: Advanced
Specific Skills (Skills and abilities):
- Strong communication and relationship management skill
- Data management and analysis skill
- Presentation, training and teamwork
Knowledge:
- Game knowledge in wide-platform & title/user oriented
- Social network, Youtube & game-related forum/ communities
Computer skills:
- Good MS Office (Excel, Power Point, Data analysis)
Why You'll Love Working Here
- Opportunity to work for professional working environment
- Competitive salary and great benefits
- Long term career roadmap with the famous company
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