A Leading FMCG Company
The Company is a famous multinational company in FMCG industry with well known brands in the global & Vietnam Market. In order to dedicatedly support their business agenda, the company is looking for a potential candidate for the following position
BRAND DEVELOPMENT MANAGER
- Ho Chi Minh
Salary: Competitive Offer Package
The Job
Main Duties:
- Support in defining strategies and plans for the brand that deliver incremental growth based on identification of new consumers, new shoppers, new territories and new sales channels.
- Provide strong support and thought leadership to win in rural. Integrate & participate in cross functional planning with rural champion, CCSD (Category Channel Sales Development), sales and brand building functions. Execute multi-faceted marketing plan
- Develop and propose an effective and strategic shopper path to purchase for the brand based on brand essence, communication strategy, and channel requirements. Support its implementation and continuously review the effectiveness of our path to purchase actions.
- Contribute to the ICP (Integrated Commercial Plan) and MBS (Market Business Strategy) process by identifying key opportunities and possible action plans for the Category/sub Category/brand.
- Be part of monthly Business Planning process for the business unit (MSR/MGR) and understand deeper dynamics of sales
- Coordinate cross-functional / cross category projects which have implications beyond current core business - build the future
- Integrate Active Vietnam project on one solid platform. Be a strong support from the business unit side for sports marketing and raising healthier next generation of Vietnam. Manage on-ground marketing activation aspects (in coordination with CMS (Communication Marketing Support team) as well as consumer messaging
- Ensure adherence to all company principles and policies.
Your Skills and Experience
- Minimum 3 years marketing or trade marketing experience.
- Demonstrable record of success in marketing or customer facing role or channel management.
- Understands consumer marketing /customers/ shopper and the selling process.
- Understands key business functions
- Ability to motivate and develop people
Why You'll Love Working Here
- Opportunity to work for professional working environment and Global Industry
- Opened professional and general management training
- Competitive salary and great benefits
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Ho Chi Minh
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