A Leading FMCG Company
The Company is a famous multinational company in FMCG industry with well known brands in the global & Vietnam Market. In order to dedicatedly support their business agenda, the company is looking for a potential candidate for the following position
Trade Marketing Manager-HORECA Channel
Sales, Trade Marketing, FMCG - Ho Chi Minh
Salary: Competitive Offer Package
The Job
1. Convert the consumer value proposition, developed by business strategy into customer and shopper value proposition at the channel and customer level
2. Develop trade marketing strategy that is fully integrated with the company, category, brand strategy
3. Trade marketing programs creation, execution and evaluation:
- Trade/consumer promotions including
a)assortment,b)pricing,c)promotion,d)merchandising,e) activation
- Define PoS, PoP drivers across category and channels
- New channel/category development
4.People Development
- Regularly instruct, review and improve subordinates' performance
- Manage sales practice to reach target sales for all products (KPI)
- Regularly meet with trade marketing team, monitor and ensure consistent performance
Your Skills and Experience
- At least University Degree
- Minimum 5+ years’ experience of fields relating trade marketing management, category management for Horeca/DT/MT channel for FMCG industry
- Strong analytical skills both interpreting data, and facts, evidences of market place
- Planning skills, activity deployment skills
- Interpersonal skills and ability to influence others
- Good command of English
Why You'll Love Working Here
- Professional working environment.
- Career-development.
- Competitive package
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