A Leading FMCG Company
The Company is a famous multinational company in FMCG industry with well known brands in the global & Vietnam Market. In order to dedicatedly support their business agenda, the company is looking for a potential candidate for the following position
Brand Manager
Marketing, FMCG - Ho Chi Minh
Salary: $2200- $2600
The Job
Principle Accountabilities
- Be responsible for the proposal of marketing plan on the assigned master brand in which strategy and action plan are described.
- In conjunction with IFT Business Unit Director, ensure OTIF execution of marketing plan
- Contribute to marketing innovation to deliver business objectives
- Ensure effective liaison with CDSM and Operation departments, budget conformation and frequent update of data analysis to deliver business objectives
- Strictly follow process of Marketing material development and Regulatory affairs.
- Strictly follow Code of Conduct and Milk Code
Reporting Relationship
- Reporting to IFT Business Unit Director
- Supervise Assistant Brand Manager, and Marketing Trainee if any.
Job Responsibilities
Contribute in strategy and planning
- Propose strategies, objectives and marketing plan for the brand and group of products
- Contribute in establishing strategies and marketing plans for the brand.
- Create and manage innovation in product development to deliver business objectives.
Implement marketing actions
- Deliver the targets as agreed in planning for brand.
- Achieve the preferred brand image/proposition by controlling the line communication: set commercial targets, brief agencies, evaluate agency proposals, and manage consistent quality....
- Ensure consistency in brand communication message across channels
- Devise and implement promotional plans on consumer and trade level.
- Coordinate with CDSM and Supply Chain to ensure smooth sales operations and quality in market executions of all brand activities.
- Coordinate with Supply Chain for production and logistics related issues to ensure sufficient product supply and effective stock management; be fully in charge of forecast accuracy.
- Liaise closely with other departments, like e.g. production, NPD, QC, Finance, CDSM
- Ensure frequent update of data analysis i.e. volumes, market shares, sales, market intelligence, qualitative and quantitative market research as well as via frequent market visits.
- Manage relationship with external agencies, like e.g. advertising, event, PR and market research agencies.
What we can offer:
- ** Only shortlisted candidates will be contacted.
Your Skills and Experience
- BA or MSc of Marketing or related field (pharmacy/nutrition is preferable)
- Thorough knowledge and experiences in Product/Brand Management & Strategic planning
- At least 4years experience in Marketing positions in FMCG or related industries. Experience in nutrition marketing is preferable
- High adaptability, change initiating & management, creativity abilities
- Good in customer orientation & relationship management
- Well organized, result oriented and able to work independently under high pressure with the sense of urgency
- Positive attitude & high level of maturity
- Good leadership & interpersonal skills
- Good negotiation & conflict resolution skills
- Good command of spoken & written English and Vietnamese
Why You'll Love Working Here
- Professional working environment.
- World-class training.
- International exposure.
- Career-development.
- Competitive package
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